Roy Geronemus, M.D.

Known as one of New York’s top dermatologists and one of the world’s leading laser and cosmetic dermatology experts.

1. When you decided to choose medicine as your profession, when did you decide to focus your talents in dermatology, and what attracted you to it?

I had a mentor in the University of Miami Medical School who was a dermatologist, and I worked in his laboratory. He took a significant interest in me and encouraged me to go into the field. The University of Miami program was held in high esteem relative to other institutions where dermatology really wasn’t as recognized as it was there, and as it still is today.

2. During your career, you have been recognized as a leader in many different areas.  What is the most interesting aspect of dermatology that attracts you and why?

I think the energy- based field, particularly lasers, has attracted me because of the ability to innovate with new technologies with new concepts, and really to have the ability to advance the field for the benefit of both patients and the physicians who care for them.

3. Living in the biggest city in our country that is also known for being a market leader in aesthetics, what do you feel sets you apart from your peers?

My extensive experience in the field, combined with my access to evolving technologies, sets me apart, as well as my interest in being creative and innovative with the new technologies.

4. In particular, you have been recognized for your talents in lasers. What innovative procedures have you created or participated in, and how have they contributed to the field of dermatology? How have they benefited patients?

I have been involved in the development of numerous technologies that are widely used today. While I didn't invent the pulse-style laser, I conducted a significant amount of clinical work with that particular laser, especially regarding its use for vascular malformations, such as port-wine birthmarks and hemangiomas. I have pushed the envelope of how these devices can be applied and have spearheaded treatments for young children, including newborns. I believe this work has greatly improved the outcomes for these patients.

Additionally, I have contributed to the development of Q-switched and picosecond lasers for various pigmented lesions, including tattoos and other pigmented birthmarks. This is one area of my expertise.

Another area in which I have extensive experience is in ablative and non-ablative resurfacing. I have worked with both fully ablative treatments and fractional lasers, focusing on how to maximize their clinical use.

I have also been involved with devices that utilize radio frequencies, such as Thermage and monopolar systems. More recently, I have worked with ultrasound devices and radio frequency with microneedling, as well as a variety of energy-based devices as they have entered the market. Throughout this process, I have collaborated with companies to help bring their technology to market and to improve therapeutic outcomes through the treatments I provide.

5.  You have been honored for your many contributions in the field of dermatology. What has been the most meaningful recognition you have received and why?

I have received various awards from the American Society for Dermatologic Surgery, including the Vic Narurkar Innovation Award and the Sam Stegman Award. These were both meaningful honors to me. Additionally, it was an honor serving as president of both the American Society for Laser Medicine and Surgery and the American Society for Dermatologic Surgery.  One of the most important recognitions I received was being voted into the University of Miami School of Medicine Alumni Hall of Fame.

6.  The field of dermatology has changed dramatically during your time of practice; what do you believe to be the most impactful change?

There are many changes in the field of dermatology, not the least of which is the elevation of dermatology into a very serious specialty. It provides significant benefits to patients through use of technology, biologics and excellent diagnostic and medical care.

7. You own 100 lasers in your private dermatology practice. As a young company, BellaMia’s culture is one of hiring seasoned talent and working with the world’s leaders in skin rejuvenation with laser expertise. What excites you most about BellaMia?

BellaMia’s scientific team has the ability to improve technology that will be able to improve therapeutic outcomes in a safe and efficient manner.

8.     What advice to your patients can you recommend for maintaining healthy skin?

One of the most important things is to avoid sun exposure.  I do believe that energy-based devices can keep skin young and healthy and limit the risk of skin cancer. These devices are particularly effective in preventing aging and addressing early signs of aging, especially in postmenopausal women, where estrogen levels drop. Lasers play a very important role in skincare. In addition to using sunscreen, I strongly advocate for the topical use of retinol or retinoids. Maintaining a healthy diet is also beneficial for skin quality in the long term. In my experience, low-fat diets can be especially helpful, and there is increasing data to support this.

Comment by Janet Campbell, CEO:

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